Retail

Retail

AfricaPass provides a 360° expertise on operational services targeting Chinese Free Independent Travellers (FIT).
AfricaPass provides social media management services and mobile payment solutions, allowing you to share information on your products and services.

Chinese Tourism Market

Chinese tourists became the most significant consumer power in the travel retail sector.

Buying a Birkin as a lifetime gift, chasing after contemporary fashion, coupled with other purchases like luxury timepieces, cosmetics or skincare are all signs showing a prosperous future for related industries.

However, there are key points such as Brand Image, Exclusivity, etc. getting Chinese attention as there are all about the – “User Experience”.
Our Service – Your KEY to success
Because of their skyrocketing purchasing power, Chinese travellers demand is growing. Because of the sophisticated needs of these customers in such a competitive environment, one has no choice but to upgrade their communication and creativity to stand out. Indeed, this is how AfricaPass spares no effort in supporting our clients.
  • Let AfricaPass assist you in addressing and identifying the 5% HNWI.

Benefit from subtle content, promotion tool & channels designed by our team. You could reach your target segment effortlessly.

These are all elements that may seem trivial for marketing professionals and yet have recently led retailers such as Dolce & Gabbana, Balenciaga, or Heathrow Duty-Free to disaster.

AfricaPass developed a global network of qualified touchpoint, allowing us to spread your message precisely to the right target segment. Furthermore, AfricaPass team (includs 50+ Chinese experts) has great knowledge of Chinese buying behaviours. Scattered all over Europe, North Africa and North America, the team interreacts in real-time with the public and helps our daily operations to run smoothly.

If you want to get noticed on the Chinese market (SEO, content marketing), capture the opportunities (precision marketing, in-store activation), and monetize the customer traffic flow (mobile payment solution), AfricaPass is your right partner to cover all these areas.

+
Accounts created
since 2016
M+
Social media
followers / year
M+
Page Views
/ year
+
Orders Online and Offline / year

Our References